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食品包裝禮盒其實(shí)有很多講究
來(lái)源:www.heyajun.cn 發(fā)布時(shí)間:2022-10-18 瀏覽次數(shù):122
食品包裝禮盒是我們?nèi)粘I钪谐R?jiàn)的一種禮盒,這樣說(shuō)一點(diǎn)都不為過(guò)。食品的禮盒包裝就顯得尤為重要,尤其是那些名貴食材,現(xiàn)在小編跟大家一起來(lái)了解一下食品包裝禮盒相關(guān)注意事項(xiàng)。
Food packaging gift box is a common gift box in our daily life, which is not too much to say. The gift box packaging of food is particularly important, especially for those rare ingredients. Now, I want to know something about food packaging gift boxes with you.
在仔細(xì)研究食品包裝禮盒之前,我們不妨先看一下現(xiàn)在常見(jiàn)的食品種類(lèi)?,F(xiàn)在常見(jiàn)的食品種類(lèi)有零食,名貴食材,土特產(chǎn)和日常的一些常見(jiàn)食材。而用到禮盒包裝的,一般都是比較名貴或者有特色的產(chǎn)品,比如說(shuō)名貴食材和土特產(chǎn)。當(dāng)然,一些零食禮包或者進(jìn)口零食有時(shí)候也會(huì)用禮包包裝。
Before carefully studying the food packaging gift box, we might as well take a look at the common food types. The common food types now include snacks, rare ingredients, local specialties and some common ingredients in daily life. However, gift boxes are usually used for expensive or characteristic products, such as expensive food materials and local specialties. Of course, some snacks or imported snacks are sometimes packaged with gift packs.
食品包裝禮盒其實(shí)有很多講究。一些公司不知道其中的奧妙,往往會(huì)在包裝上面犯錯(cuò)誤,從而流失一些客戶(hù)。食品禮盒的一個(gè)要點(diǎn),就是不要過(guò)度包裝。過(guò)度包裝不僅國(guó)家相關(guān)法律法規(guī)不允許,還會(huì)引起客戶(hù)的反感。比如說(shuō),有些公司為了凸顯產(chǎn)品的貴重,往往會(huì)使用多層包裝,包裝也會(huì)弄得很奢華。
In fact, food packaging gift boxes are very particular. Some companies do not know the secret, and often make mistakes in packaging, thus losing some customers. One of the key points of the food gift box is not to over package. Excessive packaging is not only prohibited by relevant national laws and regulations, but also can cause customers' aversion. For example, in order to highlight the value of products, some companies often use multi-layer packaging, which also makes the packaging very luxurious.
殊不知,客戶(hù)在解開(kāi)一層層包裝的時(shí)候,發(fā)現(xiàn)產(chǎn)品的比例和包裝嚴(yán)重不相符,會(huì)有很大的反感心理,認(rèn)為企業(yè)偷工減料。食品包裝禮盒的二個(gè)要點(diǎn),就是要有特色。這個(gè)要求一般體現(xiàn)在土特產(chǎn)上。
However, when customers unpack layers of packaging, they find that the proportion of products does not match the packaging seriously, which will make them feel disgusted and think that the enterprise has cut corners. The two key points of food packaging gift boxes are to have characteristics. This requirement is generally reflected in local specialties.
很多土特產(chǎn)的包裝都十分簡(jiǎn)陋,有時(shí)候甚至?xí)詭讉€(gè)卡通的牛羊雞形象印刷在上面就草草了事。其實(shí)土特產(chǎn)是一種十分有文化價(jià)值的產(chǎn)品。我們?cè)谠O(shè)計(jì)包裝的時(shí)候應(yīng)該在地域文化上面下手,以回歸自然為主,盡量體現(xiàn)出產(chǎn)品的深度。
The packaging of many local specialties is very simple, and sometimes even a few cartoon images of cattle, sheep and chickens are printed on them to get things done. In fact, the local specialty is a product of great cultural value. When designing packaging, we should focus on regional culture, mainly on returning to nature, and try to reflect the depth of the product.
現(xiàn)在主要消費(fèi)群體都是年輕人的情況下,我們?cè)诎b上面更加要盡力而為。除了傳統(tǒng)的包裝方式,我們還可以嘗試一下新的設(shè)計(jì)方案。特別是零食,食品禮盒這些年輕向的產(chǎn)品。您有產(chǎn)品采購(gòu)需求就來(lái)我們網(wǎng)站http://www.heyajun.cn進(jìn)行咨詢(xún)吧!
Now that the main consumer groups are young people, we should do our best in packaging. In addition to the traditional packaging, we can also try new design solutions. Especially snacks and food gift boxes, which are young oriented products. Come to our website if you need to purchase products http://www.heyajun.cn Consult!
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